THE WORKSHOP STARTS THE JOURNEY.
COACHING CREATES THE CHANGE.

The Workshop
In every great relationship — at work, at home, and in the community — there are three positive conversations skills that make all the difference:
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Always Be Hopeful – See the best in people and inspire others to do the same.
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Listen to Learn –Make others feel seen, heard, and understood by choosing to understand before being understood.
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Ask Positive Questions – Bring out the best in others by asking questions that spark connection, encouragement, and creativity.
In a world where tension, misunderstanding, and negativity often dominate too many conversations, these three skills create a different path. They turn everyday interactions into opportunities to connect, encourage, and bring out the best in everyone in your workplace,
family, and community.
When practiced daily, they become more than communication skills — they become a way for you to inspire those you lead and love to bring out the best in everyone around them.
Most leaders already know these skills are important — but knowing and doing are two different things. When conversations get tense, awareness alone isn’t enough to restore civility and resolve disagreements in positive ways; it takes daily attention and practice.
That’s why each leader in our workshop has the option of continuing their growth through our 21-Day Coaching Process.

The 21-Day Coaching Process
Coaching bridges the gap between inspiration and habit by guiding you through small, intentional actions that turn learning into lasting change.
Each daily practice and reflection helps you apply the three core skills — Always Be Hopeful, Listen to Learn, and Ask Positive Questions — to the relationship challenges in your life, building confidence, consistency, and resilience one conversation at a time.
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The Power of Practice
You can’t think your way into better conversations — you must practice them. Daily actions turn awareness into confidence and competence.
Turning Skills into Habits
You know what to do— now, it’s time to make having positive conversations a habit. This coaching gives you the tools, structure, and encouragement to restore civility, resolve conflicts, and bring out the best in everyone when the pressure is on.
The Power of Reflection
Each day includes a short reflection to help you notice progress, learn from experience, and grow stronger one conversation at a time.
This 21-day process provides the structure, encouragement, and accountability you need to make these skills a lasting habit.
The workshop starts the journey — coaching creates the change.
POSITIVE CONVERSATIONS REQUIRE
DELIBERATE PRACTICE
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The Power of Deliberate Practice
The Positive Conversations Training does more than just share good ideas. The participants in our programs actually practice the positive conversation skills we teach. Knowledge is important it just doesn't change behavior. To get better at a skill you need to engage in deliberate practice.
Anders Ericsson, the world’s leading scientist studying expert performance has proven deliberate practice, not "natural" talent, is the reason high performers excel.
Knowledge is important, but it does not change behavior. To keep getting better, leaders and teams need to engage in deliberate practice on a regular basis.
Deliberate Practice has the following criteria: A specific goal; Expert coaching; Consistently learning from feedback so you can build on your strengths, correct mistakes, and continue to grow; Challenging yourself to move outside your comfort zone and learn something new; Building a foundation of strong fundamentals; Being focused and involved, not simply listening passively to others’ advice; Using visualization or mental practice to rehearse a specific skills you want to improve.
To learn more about the Positive Science behind this training
and the importance of Deliberate Practice

POSITIVE TRAINING
The skills in our Positive Conversations Workshops are taught in a group session that include leaders and teams who volunteer to be in the program. When engaged people go through the learning experience together, relationships get stronger and positive change happens faster.

The training is built on an action learning model.
There are no lectures. Knowledge is important, but it doesn't change behavior. We all need "deliberate practice" to improve relationships, restore civility, resolve conflicts, and bring out the best in everyone.
During the workshop, you will be involved in a variety of small group exercises designed to help you PRACTICE the Positive Conversations skills required to inspire a diverse group of people to work and live better together.
The timining of all training experiences are customized to the unique needs of each client.
"If you are trying to create positive change in your workplace, family, or community? If your answer is 'yes,' your number one priority today should be to get a little better at bringing out the best in everyone around you... one positive conversation at a time."
Bill Durkin
"Bill has been more than just a leadership coach. We have a family business, and he helped my entire family get along better."
Artie Cichy, VP SurfaceWerks, Inc.
"Your workshops and coaching has produced measurable results in productivity as well as real improvements in communication. Thank you for everything Bill."
Jack Schacht, President, Illinois Trade Association
“I appreciated hearing the simple, practical
ways our focus and choice of words can
impact our conversations.”
Don Raineri
I thought the zoom breakout sessions
were awesome!”
Amie Cargola


WEEKLY FOLLOW-UP MESSAGES
To help leaders and teams develop positive habits during the training, each person will have an opportunity to participate in our Follow-Up Process. During the 21 days following the workshop, participants will receive more education, encouragement and short positive action projects designed to support everyone as they experiment with finding better ways to bring out the best in everyone around them...one positive conversation at a time.

“I had the pleasure of attending Bill Durkin’s program. What an invigorating experience! We focused on ‘real’ communication that leads to successful business relationships and results. Bill had obviously familiarized himself with our business environment. My management style, techniques and philosophy of work were reinforced throughout the seminar and I felt rejuvenated.”
MaryAnn Reedy, Customer Service Manager Aetna
POSITIVE COACHING
For many leaders, group learning experiences are not enough to create consistently positive results. When new attitudes and skills are taught without follow-up and accountability, old behavior resumes quickly. Leaders may develop the desire to change; but after a few days, most people are back to their old habits. In order to ensure leaders get better at improving relationships and bringing out the best in everyone around them, Bill Durkin has developed a unique Coaching Process to enhance the value of the workshop.
The formal coaching option takes place over 90 days. During the coaching sessions, you and Bill will videotape a role-play of a conversation you’re going to have with a relationship challenge in your workplace, family, or community. When the role-play is complete, you and Bill will review the tape and identify what went well and what you can do to improve. Your assignment after the video coaching is to have the conversation and apply what you learned. Additional coaching sessions can be scheduled after the 90 days on an as-needed basis.
Bill will also be available anytime during the 90 days by phone
or email to answer your questions, offer guidance and make
sure positive habits are being developed. This process gives you the encouragement and support you need to get better at bringing out the best in yourself and others...one conversation at a time.

ASSESSMENT OPTIONS
Clients have the option of adding the following assessments before or after the training experience.
Contact Bill Durkin for more details.
Positive Conversations and Positive Coaching Assessments
Leaders and teams can complete a short on-line self-assessment and get feedback from others on the skills being taught in the Workshop.
Each participant has the option of taking the CLIFTON STRENGTHS Assessment
Research conducted by the Gallup Organization shows leaders and teams who discover, develop and use their strengths are: More Engaged at Work, More Productive and Happier and Healthier.
When people are aware of what makes them talented and unique, and use their strengths to serve others, they maximize their potential, become a better teammate and bring out the best in everyone around them.
Learning to have POSTIVE STRENGTH-BASED CONVERSATIONS is a great way to help your team thrive during times of uncertainity and change.
"There is no more effective way to empower people
than to see each person in terms of his or her strengths."
Don Clifton
POSITIVE TRAINING PREVENTS NEGATIVE RESULTS

The Effects of Negativity in the Workplace
ByAndra Picincu
A negative work environment can lead to diminished performance and poor employee morale. In the long run, it may harm your company's reputation and affect your ability to attract talent.
Employees who left their jobs due to bad company culture may have cost organizations over $220 billion over the past five years, reports the Society for Human Resource Management (SHRM). The real cost of workplace negativity is much higher, though.
Workplace Negativity Hurts Your Bottom Line
According to research from SHRM, about one-third of employees say that their managers don't encourage a culture of open communication. Approximately one-quarter don't feel respected and valued at work.
Gossip and unresolved workplace conflicts affect employee morale and engagement. Over time, these issues may lead to a toxic work environment and hurt your company's bottom line.
The University of Southern California states that workplace negativity costs companies around $3 billion a year. According to one study published in IOP Conference Series: Materials Science and Engineering, negative actions can quickly spread from person to person and affect everyone in the organization. If left unaddressed, they can decrease work performance by up to 30 percent.
Bill is a wonderful speaker and very knowledgeable. He kept our interest by giving personal examples. By providing the tools we needed, he made things easy to understand and helped us find a new way to approach things by looking at a situation from a different angle. Bill was thoroughly prepared and related the topics of his discussion to our office, our personal lives and other situations in which we can use our core skills. We need the skills talked about in this class before we can go looking for new business.
Great class. We certainly look forward to working with you again.
-- Carol Thornton Director, Continuing Professional Education RSM McGladrey --

As I reflect, Bill about our accomplishments over the last year, there is no doubt that you have had an appreciable impact on CBI Corporation. The training you offered our company was valuable, and everyone came away with thoughts and ideas that they have implemented. As important to me was the fact that you made sales calls with me. After 37 years of sales, it is easy to think you have most, if not all, the answers. You helped me realize that on a call I thought went extremely well but, as you pointed out, could have been much better. You have helped revitalize both me and CBI from a sales and marketing standpoint. You are a great guy with a lot of knowledge. We look forward to working with you again on other projects as they come up.
-- Cliff Bregstone, President CBI Corporation --
The workshop and follow-up sessions conducted by Bill Durkin for PricewaterhouseCoopers has added new dimensions to my leadership and enhanced my contributions to my work.
I’ve been able to extend myself to the teams that I lead, to elicit their participation, and to bring out the best in each of them.
Business is often a complex matter, and the heart of any business is people. I would highly recommend Bill Durkin because he has such a positive impact on people’s ability to relate, communicate, and perform. He has developed a real ability to bring people together, which is instrumental for increasing productivity and effectiveness in all business.
-- Pam Nigro, US UT PricewaterhouseCoopers --



CONTACT BILL DURKIN
To learn more about his Workshops, Coaching
or speeches, contact Bill Durkin at




